Robotics is undergoing a fundamental shift from rigid, single-purpose automation to adaptive, AI-driven Physical AI. This executive session maps the technological and economic forces reshaping the robotics industry over the next decade. We analyse three key waves: immediate ROI from autonomous mobile robots and collaborative systems, mid-term deployment of vision-language-action (VLA) foundation models for unstructured environments, and the long-term commercial scaling of general-purpose humanoids. Leaders will gain strategic frameworks for capital allocation, total cost of ownership (TCO) optimization, and talent readiness to build a resilient, future-proof robotics portfolio.